Regulatory Disruption and Opportunity: Our Experience at RAPS Regulatory Intelligence Conference 2025

The RAPS Regulatory Intelligence Conference 2025 brought together some of the brightest minds in Regulatory Affairs—and was packed with insights, opportunities, and a clear sense of momentum in the industry. For us, it wasn’t just a conference—it was a reaffirmation of our mission to drive Regulatory transformation with intelligent, tech-first solutions.

From the outset, what stood out was the quality of attendees. The conference had a tight-knit atmosphere, attended by Regulatory professionals from leading global firms. Conversations were refreshingly open; attendees shared learnings, sought clarity, and leaned into the community for support.

Top Themes & Emerging Trends in Regulatory Intelligence

1. AI Hype vs. Reality

Artificial Intelligence was, unsurprisingly, a hot topic. But beneath the buzz, discussions centered around how much AI is truly in use versus what still relies on manual effort. There was healthy scepticism of AI-powered tools, and everyone seemed to ask real questions about practical implementation and outcomes.

2. Public Tools vs. Paid Vendors

A recurring debate: Should companies invest in vendors or rely on free tools like Google Alerts and RSS feeds? While some favoured DIY approaches, others saw value in scalable, vendor-led, tech-first solutions that offer curated intelligence and actionable insights.

3. Structured Medical Statements (SMS)

SMS emerged as a key focus area, reflecting ongoing efforts to standardize Regulatory data and streamline global submissions.

4. The Accountability Dilemma

Many Regulatory professionals confessed to working in small teams with unclear mandates. Are they just responsible for sharing intelligence—or also for ensuring action is taken? This lack of clarity pointed to a broader need for process alignment and better tooling.

Workshop Highlights: Real Talk

The conference kicked off with a roundtable workshop led by seasoned experts, Linda F. Bowen & Chris J. Whalley. Key insights included:

• The definition of Regulatory Intelligence is still evolving, with no universal consensus.
• Many teams still rely on basic public tools like Google Alerts, RAPS updates, and RSS feeds.
• Vendor platforms like us received praise for customizable alerts and analytics—but attendees also highlighted further possible improvements, especially around Impact assessment and accountability. At Freyr, we’re a step ahead of this and have already invested and built our own robust impact assessment tool.
• A core question emerged: Should Regulatory professionals disseminate information, or also ensure its implementation?

Candid Conversations: Competitors and Customers

We had the chance to engage with competitors, who admitted that Freya.Intelligence is winning RFPs thanks to our end-to-end offerings. This honest moment reinforced our belief in our product strategy and execution.

Even more valuable were the customer conversations—workshop settings brought out more authentic feedback than typical sales calls. We heard directly about what users love, what they need, and where the market is headed. We’re more aware now, and already on our way to deliver what is the need of the hour!

Freya at RAPS: Recognition and Realism

Freya attracted attention for its intuitive UI and standout features like impact assessment, which sparked curiosity among attendees. While some questioned the depth of our AI, many were impressed by our roadmap and ability to deliver custom solutions quickly.

A key takeaway? Attendees wanted to know exactly how Freya.Intelligence fits into their world—whether they worked in QMS, PV, or Regulatory operations. Specificity matters.

Key Differentiators: Why Freya Stands Out

Freya.Intelligence is not just another Regulatory tool. We’re a tech-first platform built on:

• Comprehensive coverage: 200+ markets and 1,000+ new regulations tracked weekly, housing more than 85,000 regulations
• Custom dashboards for unique client needs, with our recent projects including customized tobacco regulatory compliance dashboards and eCTD Module 1 requirement comparison tables spanning 20 markets (both completed within the last two months)
• A newly launched automated impact assessment engine
• Rapid, client-centric development cycles

Our strength lies in blending deep Regulatory knowledge with scalable technology, and it’s clear the industry is noticing.

Looking Ahead: From Vendor to Thought Leader

Freya.Intelligence is already being recognized by analysts like Everest Group as a rising leader in Regulatory Intelligence. But we’re aiming higher—our goal is to become a trusted thought leader in the space, helping shape how Regulatory Intelligence evolves across industries.

We’re not just building software. We’re building a smarter, more proactive Regulatory future.

Final Thoughts: Lessons & Next Steps

The RAPS conference validated our direction: insight-driven, customizable, and built for action. It also highlighted where we can grow—by providing more function-specific use cases and aligning our messaging with stakeholder needs.

The world of Regulatory affairs is shifting. Teams are lean, demands are growing, and the need for clear, actionable intelligence has never been higher. At Freyr, we’re ready to meet the moment.

We’re not just responding to change—we’re shaping it. At Freyr GRI, we’re redefining the future of Regulatory Intelligence through smarter insights, faster decisions, and technology built for real-world impact. Join us on this journey—start your 14-day free trial, explore our platform with a personalized walkthrough, or subscribe to stay updated with the latest in regulatory innovation.